For some parents, a seemingly simple task like reading your children bedtime stories can send them into a nervous panic. But, it’s never too soon or too late to get your children reading and needn’t be a stressful experience.
That’s why celebrity dad Jeff Brazier has joined forces with the National Literacy Trust to launch a new campaign to try and help the four million children in Britain who don’t own a book to start reading.
Almost a fifth of children who don’t read say there are no books in their homes, which is why the National Literacy Trust is backing the campaign from McDonald’s UK and Harper Collins for a new partnership to help get kids reading.
McDonald’s UK is to hand out around nine million popular children’s books with its Happy Meals, as part of a new partnership with publishing house Harper Collins. The promotion aims to get books into the hands of families and support mums and dads in reading with their children.
Watch our HowTo video with Jeff Brazier and Jack Sallabank from the National Literacy Trust where they give their top tips to get your children reading. From funny voices to involving your children with finger puppets, watch our video for Jeff’s great tips which is sure to be a success with any child.